The Squidnation Flippy Floppy Thing has become the hottest teaser in recent memory. How did that one come to be?
Capt. Victor Julio on Tranquilo told me the sailfish in Costa Rica were eating clouds of these little red lanternfish, and he wanted to know if I had any tiny red squid. We came up with the idea of putting small squid on the ends of a piece of springy wire running through a larger squid, so when it's pulled through the water, it looks like a predator showering through bait. We took it down to Costa Rica, and it did well on the sailfish, but what we found was blue marlin just couldn't leave it alone. Capt. Corey Kennington was riding with us, and he kept saying, "There he is, there's another one on that flippy floppy thing." So the name stuck. And while it's a great teaser for big boats, it's also something that the small-boat guys can use too.