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Hawaii Lure Maker’s Challenge

Dates: May 3 – 7, 2027

2025 Lure Maker's Challenge

Presented By

Kraken Lures

Hawaii is the birthplace of the modern trolling lure, so it is befitting that the sport’s best craftsman put their pride and their products to test each year in the Lure Maker’s Challenge. In this one-of-a-kind event, lure makers come from around the globe, and while teams compete against each other, they work together to decide which lure brand is the most productive amongst the fleet, to determine the top Lure Maker. In addition to bragging rights, the winning Lure Maker will also receive a trophy, a marketing package in Marlin Magazine, and sponsor rights for the following year’s tournament. Koya Lures was the top Lure Maker of 2026, making them the presenting sponsors of the 2027 Lure Maker’s Challenge.

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Schedule

Monday, May 3, 2027
Final Registration & Captain’s Meeting

Tuesday, May 4 – Thursday, May 6, 2027
Fishing Days (3)

Friday, May 7, 2027
(in conjunction with Lazy Marlin Hunt Awards)
Awards Banquet

Tournament Registration

To register, select your preferred method of payment then download and complete the necessary forms listed below. Mahalo.

To pay with a credit card:

Click the blue “Buy Now” button below:
$1,545.00

To pay with cash or check:

Download a paper entry form
Make checks payable to Bonnier LLC

ALL entries (both online and paper) require Team Entry Forms, as well as two Liability Waivers.

Tournament Rules

All HMTS Tournaments abide by the International Game Fish Association’s International Angling Rules. Additional HMTS General Rules and specific Lure Maker’s Challenge Rules also apply.

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Tournament News, Highlights & Winners

Check out past winners, highlights and updates from the Hawaii Marlin Tournament Series.

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