The more expensive the boat, the more likely the seller is to list it with a yacht broker. Sure, the Internet alone provides a quality avenue for owners to advertise their boat without a broker, but brokerage firms offer a vast array of additional resources that simply cannot be matched by an individual owner without spending a lot of cash on advertising. In addition to placing ads in magazines and other mediums, brokers use multiple listing services, such as YachtWorld and Yatco, most of which can be used only by approved brokerage firms. These sites are normally the first place people look when searching for a sport-fisherman or motoryacht, and potential buyers from around the world can access this information. These resources allow brokers to follow the market value of boats over a period of time and assist the owner in pricing the boat correctly, which is one of the first steps in listing a boat.