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August 16, 2013


The widely used coatings resource has been upgraded in form and function.

In addition to updating the look and increasing the footprint to better fit a multitude of screen sizes, carefully researched and planned the new site to make sure the most sought after information, such as color selection, photo galleries, distributor information & technical data sheets are all always just a click away.

The new site goes into much more detail about each specific product, the systems they comprise, and their various advantages. The Color Selection section offers larger swatches, links to finished boats coated in those colors, and color value information in a downloadable form. The improved Resources section also hosts a wealth of information such as our Product Overview, Mixing & Safety Charts, Care & Maintenance Instructions, and our step-by-step Application Guide. has expanded the Photo Gallery section exponentially to include a wealth of completed projects from a variety of builders, boat types, colors, applications, and regions around the world. The News section offers a robust look at recent press, featured projects, customer testimonials and other news posts. The redesign also places more emphasis on social sharing of content, making it easier than ever to connect with ALEXSEAL team on social networks and email newsletter initiatives. Overall navigation provides for a more straightforward, user-friendly experience – particularly in areas like locating your distributor and learning more about each stage of the ALEXSEAL system and the products that comprise it.